A world leading auto manufacturer wanted to identify which customers browsing their website were most likely to purchase a car. Our AI solution identified key consumer website behaviors, which allowed the company to personalize the online experience for visitors with a high propensity to buy. Website visits increased by 900%, engagement time on the site increased by 53%, and test drive appointments were also increased.
“Identifying which customers are mostly likely to buy from their website behavior has completely transformed how we prioritize and treat digital customers.”